Michael Robin

Marketing Executive

  • Blog
  • How to Transform Your Company Digitally

    How to Transform Your Company Digitally

    Digital transformations. The mere thought of them can breed palpitations in even the most stalwart oil and energy company leaders. It’s no surprise, really. Change never comes without its challenges, and digital change always comes with growing pains. Yet the perks of moving toward a digitally focused workforce with correlating forward-driven protocols far outweigh the…

    Michael

    September 19, 2018
    Innovation
    Innovation, Leadership, Technology, Thought Leadership
  • 3 Keys to Empowering the Next Wave of Innovation

    3 Keys to Empowering the Next Wave of Innovation

    A renewed focus on innovation is happening right now among the entrepreneurial, corporate and academic communities in Houston. In addition to the formation of Houston Exponential, the affiliated HX Venture Fund, and Station Houston, plans are in the works to create a 9.4-acre innovation district in Midtown as part of the city’s 2017 strategic plan…

    Michael

    July 18, 2018
    Innovation
    Innovation, Leadership, Thought Leadership
  • How To Turn Your Employees Into Intrapreneurs

    How To Turn Your Employees Into Intrapreneurs

    There’s a question that has become increasingly common in the age of Silicon Valley, where everything moves at the speed of innovation: How does a company grow, yet still maintain the drive, flexibility, and disruptive attitude of a startup? In other words, how do you bring the spirit of an entrepreneur along with you when…

    Michael

    June 12, 2018
    Company Culture
    culture, Innovation, Leadership, Thought Leadership
  • Weird? Nope. Austin Really Encourages More Diversity in Tech

    Weird? Nope. Austin Really Encourages More Diversity in Tech

    Could a Texas city be poised to show up Silicon Valley when it comes to embracing diversity in so-called STEM (science, technology, engineering, and mathematics) fields? You bet your authentic “Keep Austin Weird” T-shirt.

    Michael

    June 1, 2018
    Thought Leadership
    Leadership, Technology, Thought Leadership
  • How to Balance Good Workaholism with its Evil Cousin

    How to Balance Good Workaholism with its Evil Cousin

    It’s time to rethink workaholism. The urge to work harder and longer is far too often blanketed as a negative trait. Though workaholism born out of economic worries, aggressive bosses, “imposter syndrome,” or fear of failure certainly isn’t positive, some aspects of workaholism can be a boon to employees and teams.

    Michael

    March 29, 2018
    Leadership
    culture, Leadership, teams, Thought Leadership
  • 4 Tools to Maximize Your Time at This Year’s Startup Conferences

    4 Tools to Maximize Your Time at This Year’s Startup Conferences

    “Learn all you can and develop all the tools you can for your toolbox — you never know when you’re going to need them.” I was fortunate enough to hear these words of advice from Nicole Forbes, my mentor. I met Nicole for the first time at the 2013 South by Southwest (SXSW), an annual,…

    Michael

    March 9, 2018
    Thought Leadership
    Leadership, networking
  • Why a Promotion Means you Actually Have More to Learn

    Why a Promotion Means you Actually Have More to Learn

    Shut up, listen, and observe Listening, not talking, is imperative when you take on a different professional role. Being attentive while you shadow people above and below your pay grade or expertise level and taking notes of your observations — on everything from exceptional (and poor) operational styles to preferred meeting methods and venues —…

    Michael

    March 8, 2018
    Leadership
    Leadership, teams, Thought Leadership
  • How to Improve Company Culture as a New Employee

    How to Improve Company Culture as a New Employee

    Culture intersects with every aspect of a company, so much that even employees with divergent or corrective ideas may feel pressure to conform to alleviate the stress of not bonding with their workplace. But even when a company’s current culture is functional and pleasant, you should consider challenging it if it doesn’t support your most…

    Michael

    January 15, 2018
    Company Culture
    culture, Leadership, teams
  • How to Cultivate a Positive Workplace That Keeps People Around

    How to Cultivate a Positive Workplace That Keeps People Around

    The word is out about the lack of retention, and it’s scary: Talented workers expect to stay with their employers fewer than two years. It takes time, skills, effort, and money to attract top talent, but these statistics tell us that the best and brightest workers are moving on almost before they go through their…

    Michael

    December 27, 2017
    Company Culture
    culture, Leadership, teams
  • 3 Keys to Effectively Tackling a Change in Team Structure

    3 Keys to Effectively Tackling a Change in Team Structure

    If you’re fortunate enough to have a successful business, you’re going to face a restructure at least once — probably several times. From tech giants to startups, the need for change eventually hits home.

    Michael

    December 19, 2017
    Organizational Design
    culture, Leadership, teams
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